Qube’s reconciliation artwork, Yindyamarra, is a powerful and visible expression of our commitment to reconciliation, bringing together cultural respect, acknowledgement of Country and shared responsibility in one enduring symbol.
As a daily presence, it helps normalise conversations about reconciliation, reminds employees, contractors and community of Qube’s values, and reinforces that respect and inclusion are central to how we operate.
The Yindyamarra store has been developed in partnership with Supply Nation certified business SunUp, responding to demand for merchandise while demonstrating our commitment to working with Indigenous businesses.
The store offers a range of items for community events and employees, with the option to request additional products if needed.
It also ensures all use of the artwork aligns with the artist agreement and Qube brand guidelines.
Pricing improves with larger quantities, especially for custom items. Consider ordering at a regional or divisional level or planning annual requirements rather than one-off orders.
Many products have minimum order thresholds. If these aren’t met, partner with another site or contact the SunUp account manager.
Most items are sourced locally with quick turnaround, but some custom products (e.g. polo shirts) take longer. Allow at least 3–4 weeks, especially for regional sites, as last-minute orders may limit available options.
SunUp is proud to be a 100% Aboriginal owned company, committed to Indigenous ownership, leadership and employment. SunUp supports Indigenous communities by combining cultural integrity with strategic marketing — elevating voices, creating opportunities, strengthening connections and contributing to a future where Indigenous cultures are recognised, respected and celebrated.
10% of all profits are directed into the SunUp Community Fund. By investing in community-led initiatives, it ensures that support is culturally grounded, sustainable and aligned with the values of respect, opportunity and shared growth.
About the artist
Darren was born in Sydney’s Inner West and grew up in Redfern surrounded by the newly empowered Aboriginal community in the 1980s. He is a Wiradjuri man from the Yabaay Wagaan (wedge tail eagle and crow) mob in Wellington.
Darren’s work is his expression of Aboriginality and reflects his political perspectives in the resistance of Aboriginal people against colonial oppression and dispossession.
His art reflects the survival and adaptation of his people when faced with invasion and the sudden and violent change to their environment which came with it. The continuation of cultural practice is a protest in itself, as reflected in the endurance of the voices of Aboriginal people in Australia.
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